Finding the right skincare product is challenging, especially if you have an underlying condition. Given the thousands of products to choose from, it’s hard to select the skincare treatment that’s right for you. Even if you do, there’s the danger that the product could have unanticipated side effects due to the ingredients in it reacting adversely with your skin. Christine Hong has gone through the struggle of researching and spending hours in department store cosmetic aisles to find what works for her. She’s created Apothecary to make it is easier to discover the right skincare products. Apothecary is a “data-driven skincare consultation service that streamlines your product discovery experience.”
Frederick Daso: What drives customer confusion on skincare products?
Christine Hong: I’ve had eczema and acne for as long as I can remember. I was so itchy, pimply, and insecure. My incredible mother