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July 2, 2020: Dearfoams is continuing its celebration of everyday heroes with today’s launch of “Nominate a Hero” — a sweepstakes that invites consumers to nominate a hero of the choice on Dearfoams.com for the chance to surprise them with a free pair of slippers. Nominations, which run through July 15, can include anyone from health-care workers to military service members, parents, teachers, store clerks, and more. According to the company, 200 winning heroes will be selected at random. “We are so thrilled to continue our heroes’ campaign and commitment to our community by honoring and celebrating all of the heroes in our lives with the new limited-edition Hero Bear capsule collection,” said Tricia Bouras, president of Dearfoams. “We have been so inspired by the overwhelming response the campaign has received these past few months and want to continue honoring those individuals who continue to make a positive impact in our daily lives by giving them the gift of comfort.” The unisex slippers are part of limited-edition Hero Bear style available in a camo and leopard print that goes on sale to customers beginning July 8. It retails for $42.
July 1, 2020: Ben Sherman is introducing a collection of face masks for purchase online to aid health-care workers. For each pack of three face masks purchased, the company will donate a pack to health care workers and volunteer organizations doing essential COVID-19 work. The masks are available in six different patterns reminiscent of the brand’s signature button-down shirts, including a check, gingham, chambray and floral design. The non-medical-grade, machine-washable styles feature a top wire that conforms to the wearer’s nose for added protection. Each pack retails for $25 on bensherman.com.
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Big News in June
June 29, 2020: Michael Kors announced that it has donated $35 million in products to New York-based nonprofit Delivering Good. The donation would go to individuals impacted by poverty and disasters through the organization’s network of 700-plus community partners across the country. “I’ve always believed that long-lasting change needs to happen at both the local and national level,” said chief creative officer Michael Kors. “With Delivering Good, we’re able to donate our product and know that it will be provided to the local communities and organizations throughout the country that need it most.”
June 25, 2020: UK-based luxury insole brand Alice Bow is donating £1 from every sale on its site to the United Kingdom National Health Service to support COVID-19 relief efforts. The donation program also applies to the label’s recent launch of foot care products including Himalayan salt rollers, foot masks and socks.
June 24, 2020: Badgley Mischka is marking the COVID-19 pandemic with the publication of a book — “Corona: Love In The Time.” It features 50 of designer Mark Badgley’s fashion sketches. Each was conceived while Badgley and James Mischka were isolating at home in Palm Beach, Fla., during the outbreak and represents an emotion, mood, or thought brought on by the event. In addition to 16 original, never before seen sketches, 34 of the 50 sketches were originally auctioned off as part of an initiative conceived from Badgley and Mischka’s desire to send messages of solidarity through art during this crisis. As part of the sketch initiative, Badgley Mischka partnered with Feeding America. The sketches were available as part of an online auction. 100% of the purchase price of each sketch went directly to the organization, with enough funds raised to provide over 200,000 meals to their network of foodbanks across the country. The book will initially be presented as a limited-edition of 100 numbered copies, with another printing to follow. It retails for $188 and is available for pre-order beginning today online. A portion of all proceeds will go to Feeding America.
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